Pretarget lets you reach potential customers before they start actively searching for your products
Learn morePretargeting increases the efficiency of your early stage marketing spend by identifying prospects with the greatest potential.
Pretarget combines the precision of search advertising with the personalization of retargeting. But unlike those mediums, it can be scaled indefinitely, and is proactive, reaching customers before they've "raised their hands" to express interest.
Find prospects experiencing the problems your product is designed to solve — before they start actively looking for solutions (and discover your competitors!).
Let us find prospects or use your existing list.
Build prospect profile from public & proprietary data
Score prospect potential & categorize by size and category.
Customize outreach according to prospect potential & interests.
Pretarget is a new project from the team behind the innovative online marketing software CanIRank? (SEO competitive analysis) and Lightship (actionable analytics). We believe in the power of machine learning to tame data overload and deliver actionable insights and recommendations to make your online marketing more effective. Our team consists of data geeks, Stanford/ Berkeley-trained engineers, and passionate pixel-pushers.
You may have seen our Founder speaking at a conference like Internet World, Affiliate Summit, or Search Engine Strategies, or interviewed in Forbes, CNET, or the Wall Street Journal (but probably not, unless you’re as geeky as we are). When not delighting in massively multidimensional data mining, you might find us climbing walls in Yosemite, sailing on the San Francisco bay, or queuing up for Pliny the Younger.
"The future lies in targeting based on what we’re about to do, not what we’ve just done."
"Pretargeting is the ability to use big data to glean insight to the customer's upcoming purchase."